Ecommerce SEO
Where the money actually is in an online store
We work SEO and Shopping together, because they share the same raw material: a well-organized catalog.
Category pages
The biggest opportunity and the most ignored one. It's where shopping searches land.
Product pages
Original descriptions instead of the manufacturer's — the same twenty stores are using.
Filters & navigation
Badly built filters create thousands of useless pages that eat your crawl budget.
Out-of-stock products
What to do with a discontinued product without losing the value it already earned.
Feed & Shopping
The same well-tended catalog feeds both organic search and Google Shopping.
Product reviews
Social proof that helps conversion and can surface in results.